Carly Beck, a sales executive and brand director for such designers as Diane von Furstenberg and Steven Alan, has joined forces with her childhood friend Ashley Baker, the executive editor of The Daily Front Row, the fashion industry's go to site for all gurus. These powerhouses have come together to bring the world a collection of handbags inspired by their hometown of Sedgwick, Kansas. The Sedgwick collection, handmade here in the U.S., is simple, casual, and effortlessly beautiful.