Handbag Public Relations

EXPERT HANDBAG PR:

We're handbag experts and provide PR services targeted exclusively towards designer handbags. Let our public relations experts promote your brand. At Handbago our publicists work exclusively with handbags and understand what it takes to create exceptional and professional PR for your brand and products. Handbago's innovative and advanced PR system is simple and easy to use. It allows designers to control and adjust services every month according to their specific needs at that time.

HOW HANDBAGO PR WORKS:

Handbago provides each client a variety of individual PR services to choose from. The services work on a point system and each service is worth 1 point. Clients can then choose to only purchase 1 point per month at a flat rate, or take advantage of significant savings by choosing one of the multiple point packages offered. This allows designers to have the flexibility to choose specific PR services each month based on their current needs, and then modify, revise and fine-tune those services if needs change.

WHY CHOOSE HANDBAGO PR:

Handbago PR is great for both new designers starting out that don't have a large budget or for established designers who want to launch an extensive PR campaign. Also, as mentioned before, our innovative points system allows designers to customize, change and adapt their PR services to meet their specific and current PR needs.

HOW TO GET STARTED:

1. Choose a PR package that matches your budget.
2. Pay for your for PR package and a Handbago PR specialist will contact you within 24-48 hours.
3. Based on your points package, tell your PR specialist the PR services you would like your first month and we begin immediately.

HANDBAGO PR SERVICES:

Press Materials

We'll help you clarify press materials to maintain branding with all your releases. This includes press releases, product fact sheets, brand information and bios. These will be customized specifically to highlight your brand and products.

Media Coverage: Magazines

We monitor top fashion magazines (Vogue, Elle, InStyle, Cosmopolitan, Glamour, Bazaar, Self, Allure, Marie Claire, W Magazine, People, Oprah Magazine) and pitch editors engaging stories that promote your brand and/or products for upcoming feature stories.

Celebrity Gifting

With every celebrity endorsement, your brand gains recognition and credibility in the world of handbags. Our publicists work directly with celebrity stylists to provide their clients access to your products. We also inform you about the top event gifting suites that provide the best opportunity for your brand and merchandise to find its way into the hands of celebrities.

Media Coverage: Newspapers

We reach out to fashion writers at some of the largest US newspapers (USA Today, Wall Street Journal, LA Times, NY Times, Washington Post, Chicago Tribune, NY Daily News and more) about your brand and/or products.

Social Media: Facebook

With over 400 million members, you need to be on Facebook. We'll oversee and manage your fan page while growing followers and interacting with customers. We promote, engage and connect with your fans online and make sure they are kept up to date on all your latest happenings.

Media Coverage: TV

We connect with producers from the top TV talk and morning shows (Oprah Winfrey, Tyra Banks, Ellen, The View, Live with Regus and Kelly, Today, Good Morning America, The Early Show and more) and present opportunities for your products and/or brands to be included in upcoming stories, segments or promotions.

Social Media: Twitter

There are over 50 million tweets every day, we'll make sure your latest news is a part of the conversation. We oversee and manage your twitter account to grow followers while engaging with customers, press and industry leaders.

Media Coverage: Online Fashion

We monitor the hottest fashion blogs and websites to pitch your products for upcoming articles and generate online buzz. We will reach out to blogs such as Refinery29.com, PurseBlog.com, Fashionista.com, BettyConfidential.com, Instyle.com, People.com, and AccessoriesMag.com.

Social Media: YouTube

Over 2 billion YouTube videos are watched every day from computers, tablets and smart phones. We'll upload and optimize your current handbag video content, then engage and connect with YouTube members to watch, share and engage with your brand and handbags.

Media Coverage: Fashion Forums and Communities

Our publicists will take a grassroots approach to building online buzz around your brand. We monitor some of the top fashion forums and online communities while positively interacting with handbag fans regarding your products.

Online Brand Monitoring

We utilize the latest tools to track your brand as it appears online and through social media. This means we turn positive consumer feedback into testimonials for your brand, while using negative feedback as a signal to proactively respond and offer a positive branding experience.

Event Promotion

Keep stress to a minimum the next time you're hosting a launch party, fashion show, tradeshow booth, sample sale or trunk show. We'll help you compile press lists, send invites, follow up with attendee confirmations and ensure the VIP check-in runs smoothly.

*Travel, lodging, meals and any event expenses will be billed back to client.

HANDBAGO PR PACKAGES

BASIC PR

PLUS PR

PRO PR

PREMIUM PR

Starter PR package can be purchased for $1,000 / month. Three month minimum campaign required. Buy Now.

At Handbago PR, we want to earn your business every month. Basic, Plus, Pro and Premium PR plans have no minimum monthly contracts. Your accounts can be upgraded, downgraded or canceled at any time. Accounts are billed prior to beginning selected monthly campaigns. If for any reason you choose to cancel, we'll finish the work for that month and you are free to go.

For more information or to speak with a PR specialist, please contact Handbago.